Review request automation

Ask every eligible customer. Never filter the answer.

Follow genuine completed work with one neutral, timely request and a direct review link. A focused setup is provisionally £300 - £600.

No promised star rating. Email or SMS provider charges are separate.

Completed jobsynthetic example
24 hours after completion

Thank you for choosing Example Business. If you would like to share your honest experience, you can leave a Google review here.

Leave an honest review
Eligibility
Completed customer
Sentiment check
None
✓ Same request rule, whatever response staff expect.
Genuinecompleted customer event
Neutralhonest review requested
Fairno positive-only branch
Limitedstop and reminder rules

Interactive eligibility preview

Timing can change. Fairness cannot.

Choose a synthetic job state. The system decides whether to send, pause, stop or exclude from documented operational facts, never a predicted star rating.

Synthetic workflow
01
Business eventOrder collected yesterday
Eligibility rule sees

Genuine completed customer, valid contact route, no previous request

Customer message

Thank you for choosing Example Business. If you would like to share your honest experience, you can leave a Google review here.

02
Automation stateNext safe action
bounded
Status

Request scheduled

Send one neutral request after the agreed delay

Policy boundaryThe same rule applies whether staff expect praise, criticism or no response.

Consistency without review gating

The request is automated. The opinion is not.

Manual review requests are easy to forget, but careless automation creates a worse problem: selective requests, repeated reminders, incentives, unresolved complaints and records that cannot prove a genuine customer experience.

Selective

Likely praise gets the link

Google prohibits selectively soliciting positive content.

Incentive

A discount buys activity

The setup never rewards a review or rating.

Authorship

AI writes customer praise

The customer supplies every rating and word.

Display

Only flattering reviews appear

Platform attribution and UK publishing duties remain visible.

One completed job to one bounded request

Trigger, wait, check, ask, stop.

A completed booking, order or job enters one documented eligibility rule. The system waits for the agreed moment, checks exclusions and previous requests, sends a neutral message with the real review link, then stops on review, feedback, opt-out, bounce or the reminder limit.

  1. 01

    Completed event from booking, order, CRM or owner

  2. 02

    Agreed delay without an open operational issue

  3. 03

    Eligibility, duplicate, opt-out and prior-review checks

  4. 04

    Neutral request with the real platform link

  5. 05

    Stop event, short reminder cap and useful record

Current platform and UK boundaries

Make genuine experience the only shortcut.

Google allows a direct review link but prohibits incentives and selective positive solicitation. UK consumer law bans fake-review practices; publishing reviews on your own site adds proportionate prevention and removal duties.

Google review-link guidance ↗CMA short guide for businesses ↗
01No staff, supplier or test reviews
02No discount, prize or free item
03No positive-only customer branch
04No AI-written customer review
05No copied rating without attribution
06No endless reminder sequence

Proof at the honest size

A workflow demonstration. No borrowed growth figure.

There is no named review-automation case study in the current Work library. This page demonstrates the acceptance rules; the Google Profile and Customer Records pages show the adjacent profile and completed-customer foundations it can connect.

Provisional review automation price

A small system with non-negotiable rules.

Useful for a trade, restaurant, salon, clinic, shop or service business with a reliable completed-work signal and a real review profile. It improves consistency, not star ratings, and does not replace service recovery or thoughtful human replies.

See all website and system prices →
Focused one-off setup£300 - £600provider and messaging costs separate
  • One completed-work trigger and eligibility rule
  • Neutral email or SMS request template
  • Direct platform link, pause and stop states
  • Edge-case tests, launch and handover

Price rises with several locations, channels, source systems, languages, review platforms, migration, response workflows or on-site review publishing.

No fixed standalone monthly figure is claimed. Ongoing monitoring or response work can be quoted separately.

Before asking for reviews

Review automation questions.

Will the system ask only customers who seem happy?

No. That would be review gating. One documented eligibility rule applies without a predicted sentiment or private satisfaction score deciding who receives the public review option. An unresolved operational issue can pause timing, but once resolved the ordinary rule still applies.

Can I offer a discount or prize for a Google review?

Not through this setup. Google prohibits incentives in exchange for reviews, including discounts, free goods or other benefits. The request asks for an honest experience and does not reward a positive, negative or any review.

Can AI write the review for the customer?

No. The message can make the real review link easy to reach, but the customer supplies their own rating and words. The automation does not generate review text, pre-fill praise or ask staff and suppliers to pose as customers.

Can unhappy feedback stay private while happy customers go to Google?

A private contact or feedback route can sit beside the public review link, but it cannot replace, delay or hide that link based on sentiment. The customer remains free to use either route. Private feedback is for service improvement, not filtering public criticism.

How many reminders will a customer receive?

The default proposal keeps the sequence deliberately short, often one request and at most one agreed reminder. A review, reply, feedback event, opt-out, bounce or open issue stops it. The exact channel, delay and reminder cap are approved before launch.

Can reviews be copied onto my own website?

Genuine reviews can be linked or displayed only where the original platform terms, attribution and permissions allow it. If the website publishes its own consumer reviews or rating summaries, UK fake-review guidance adds proportionate prevention, investigation, removal and policy duties that must be scoped separately.

Bring ten completed-customer examples

Find the fair trigger. Keep the request human.

Show Ernest how work finishes, where issues are recorded and which profile owns the review link. You will get a clear rule before any message is sent.

Discuss your review routeExplore every system and add-on →Email or telephone only. No obligation and no review package resale.