QuestionA specific claim worth testing
Independent website research
Evidence for decisions that deserve more than opinion.
Measured comparisons about WordPress development, hosting and website performance, with the date, method and limitations kept visible.
Knowledge libraryReviewed by Ernest
Three ways to learn. One carefully maintained library.
3Research in this section
Clearplain-English explanations
Visibledates, scope and limitations
April 2026most recent content review
How to read the evidence
The result matters. The method tells you how much.
Website tools, hosting and software change. The test date, sample, setup and known limits stay beside the conclusion so an old number is never presented as a permanent fact.
MethodComparable conditions and recorded tools
EvidenceResults separated from interpretation
LimitsWhat the test cannot prove
Published studies
See what was tested, not only the conclusion.
Each study states its scope and measurement period so you can judge how far the result applies to your own website.
Will Web Designers Disappear? The UK Picture in 2026
Websites still need to work. But who will design them, and what will that work pay? UK surveys, global platform results and designers’ experiences show why the…
Read the study
Custom WordPress Site Speed: Hosting vs Optimisation Compared
A four-phase test on an 8-year-old WordPress site for fortengineering.co.uk, a UK security door manufacturer. New host, full optimisation, both, plus cache variants. What each step actually…
Measured 2026-04
Read the study
Custom WordPress Development Research - Performance Data From 49 Business Websites
This page presents performance, maintainability, and search visibility data collected from 49 custom-built WordPress websites in active use by small and medium-sized businesses, alongside a comparison set…
Measured 2026-04-19
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Use the right kind of answer
Advice, steps and evidence have different jobs.
Move between the sections without losing the question you started with.
Using this library
Useful questions, answered plainly.
Is this academic research?
No. It is practical independent testing designed to answer defined website decisions. The method and limits are shown so the evidence can be judged without presenting a small experiment as universal proof.
Why does the measurement date matter?
Hosting, software, devices, test tools and search systems change. A result describes the tested conditions at that time. The visible date helps you decide whether the same conclusion is still likely to apply or needs a fresh test.
Can the same result be expected on my website?
Not automatically. Content, traffic, code, plugins, hosting, geography and third-party services can all change the outcome. The research helps form a better hypothesis; your own website still needs a baseline and a controlled comparison.
Does Ernest accept paid conclusions or hidden sponsorship?
No paid conclusion or undisclosed sponsorship is presented as independent research. If a future study uses supplied access, a commercial relationship or another material input, that context should be disclosed beside the method.
Your website is not a generic example
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